Nicholas Duvernay and Jasmine Tookes star in the Spring Classics 2025 campaign, redefining timeless style with versatile, high-quality pieces that blend Banana Republic’s heritage with modern sophistication. Explore the collection now.
As winter begins to fade, the promise of spring brings a fresh sense of adventure—and Banana Republic’s Spring Classics 2025 collection is here to make sure you’re ready for it. Featuring The White Lotus star Nicholas Duvernay in his first-ever fashion campaign alongside the stunning model and entrepreneur Jasmine Tookes, the new collection brings a perfect blend of timeless sophistication and modern versatility. Whether you’re dressing for a casual day of exploration or a chic evening out, this collection offers the perfect balance of style, comfort, and luxury.
The Spring Classics collection isn’t just about clothing; it’s about embracing a lifestyle of discovery, connection, and quality—everything Banana Republic is known for. From beautifully crafted suede jackets to versatile cotton chore jackets, every piece in the collection invites you to explore, experience, and live with style.
The Banana Republic Spring Classics 2025 collection is a brilliant reinvention of timeless wardrobe essentials, blending the brand’s rich heritage with a distinctly modern appeal. The collection stands out for its focus on high-quality materials and versatile silhouettes—pieces that promise longevity, both in style and wearability. From the meticulously crafted Suede Trucker Jacket, now tailored for women, to the vibrant striped cotton shirts and relaxed Chino trousers, this collection offers something for everyone. Each piece feels like an investment in effortless sophistication, making it easy to imagine these wardrobe staples transitioning seamlessly from spring to summer, and beyond.
Nicholas Duvernay and Jasmine Tookes are the perfect pair to bring this collection to life, and their involvement in the campaign only strengthens Banana Republic’s position as a leader in modern luxury. Duvernay’s debut in fashion campaigns feels both fresh and authentic, adding a touch of contemporary edge, while Tookes’ poised elegance continues to align perfectly with the brand’s ethos. Together, they embody the spirit of exploration and sophistication that defines the collection. Their chemistry in the campaign imagery creates an aspirational yet attainable vision for customers, positioning the brand as both timeless and relevant in today’s fashion landscape.
At the point of sale, I anticipate strong performance for this collection. Banana Republic’s focus on timeless style paired with modern versatility ensures that these pieces will resonate with a wide demographic—particularly consumers looking for high-quality, investment-worthy pieces that transcend trends. The combination of Duvernay and Tookes will also drive engagement, appealing to both fashion-forward individuals and fans of the actors. With the collection’s strong visual appeal and aspirational storytelling, it’s positioned to not only perform well in-store but also attract significant online attention, ensuring its success across all retail channels
The Stars: Nicholas Duvernay & Jasmine Tookes


Banana Republic’s Spring Classics campaign brings two powerhouse names into the fold, creating an unforgettable visual experience. First, there’s Nicholas Duvernay, who brings his signature charm from The White Lotus to the fashion world in his debut campaign. Known for his sharp wit and captivating performances, Duvernay’s laid-back, effortlessly cool vibe is the perfect match for Banana Republic’s timeless style.


Alongside Duvernay is Jasmine Tookes, a true icon in the modeling world. Known for her sophisticated elegance and entrepreneurial spirit, Tookes embodies the essence of modern luxury. Her keen eye for fashion, coupled with her ability to inspire, makes her the ideal face for a campaign that’s all about reimagining classic style for today’s world.
Duvernay and Tookes don’t just wear the clothes; they live the spirit of the brand. “Banana Republic’s pieces are timeless, blending the brand’s heritage with modern styles,” says Duvernay. “The craftsmanship and quality fabrics make them as comfortable as they are elevated—perfect for a night in the city or a weekend getaway.”
Tookes, who brings a natural grace to every frame, adds, “The suede jacket is a sophisticated spin on a rugged staple. The attention to detail is incredible—the suede is buttery soft and the color is rich. These pieces are so versatile, taking you from relaxed weekend outings to more chic occasions. Banana Republic truly embodies a timeless, understated elegance.”
The Collection: Timeless, Reimagined
The Spring Classics 2025 collection celebrates the essentials—pieces that never go out of style but feel refreshed for today’s fashion-conscious adventurer. Whether it’s the men’s Cotton Chore Jacket, the women’s two-piece striped cotton sets, or the iconic Perfect Shirt, each item has been thoughtfully reworked to offer more than just basic wardrobe staples—they’re statements.


Among the standout pieces is the Suede Trucker Jacket, which anchors the entire collection. A favorite from Banana Republic’s archives, this ruggedly refined piece is now available in a tailored fit for women, proving that utility can be both chic and sophisticated. The soft suede, with its signature map print lining (a tribute to the brand’s San Francisco roots), is as stylish as it is functional. It’s the kind of piece that can take you from an afternoon of urban exploration to a dinner date without missing a beat.
The collection also offers the perfect pieces for layering, like the vibrant striped cotton shirts and cozy Chino trousers, each made from premium materials that feel as luxurious as they look. With colors that span deep navy, olive green, classic yellow, vibrant red, and soft pink, the collection embraces the versatility of spring—ready to mix and match for any occasion.
A New Era of Timeless Style
But the Spring Classics 2025 collection isn’t just about wearing the right clothes—it’s about embracing a philosophy of modern exploration and effortless elegance. Meena Anvary, Head of Marketing at Banana Republic, explains: “With the Classics 2025 campaign, we’re focusing on what Banana Republic is known for: quintessential wardrobe staples in premium fabrics. This collection reflects our commitment to impeccable quality, rich textures, and modern versatility—offering pieces that fit seamlessly into every part of our customers’ lives.”
Every piece in the collection is designed to be a true investment in style. The kind of wardrobe essential that doesn’t just look good today—it will look just as great years from now. These pieces are made to last, in both quality and design, so you can wear them time and time again—whether you’re navigating a weekend getaway, an afternoon in the city, or a casual dinner with friends.
The Journey Starts Now
The Spring Classics 2025 collection is available at all Banana Republic locations, as well as online at bananarepublic.com. The collection promises more than just great fashion—it’s about living a life of exploration, discovery, and connection. Whether you’re venturing out on your next great adventure or simply looking for the perfect outfit for a weekend in the city, these pieces ensure that you’ll do it in style.
And with a campaign as captivating as the collection itself, Banana Republic is inviting you to step into a world where timeless style meets modern luxury.
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