Mercura Eyewear is a celebrated atelier located in the iconic Chelsea Hotel in New York City. Known for its artistic and avant-garde designs, Mercura creates eyewear that is both functional and a work of art, beloved by creative artists, singers, and celebrities. The Genesis of Mercura Mercura was founded by two sisters, Rachel and Merrilee Cohen,…
Tag: Menswear
Loro Piana’s Timeless Elegance: The Intersection of Heritage and Modernity
Embracing Heritage in Modern Fashion The Loro Piana Fall/Winter 2024-2025 Advertising Campaign, lensed by the renowned Mario Sorrenti, is a visual ode to the Maison’s centenary. Set against the breathtaking backdrop of Scotland, this campaign is a perfect confluence of Loro Piana’s rich heritage and contemporary elegance. Scotland, with its verdant landscapes and historical significance,…
Kylian Mbappe and Hublot: A Fusion of Excellence in Soccer and Watchmaking
Kylian Mbappe, the renowned French soccer star and Hublot Ambassador, was seen sporting the Hublot Big Bang Original Steel Diamonds watch before the semi-final match between Spain and France during the UEFA EURO 2024 at Munich Football Arena. Mbappe, who currently holds an impressive record of 30 goals in the tournament, continues to break barriers…
Savor the Flavor: Taste of Greenwich Village 2024 Celebrates Community and Culinary Excellence
A Celebration of Culinary Diversity and Community Spirit Greenwich House, a West Village nonprofit, hosted its 22nd annual “Taste of Greenwich Village” event on May 14, 2024, at The Altman Building. This highly anticipated culinary celebration brought together twenty of Lower Manhattan’s finest restaurants, offering an all-you-can-eat and drink experience like no other. The event…
Louis Vuitton AW 24: A Masterclass in Luxury Fashion Advertising
In today’s competitive luxury menswear market, a successful advertising campaign requires strategic planning, creative excellence, and a deep understanding of the target audience. Key elements contributing to a compelling campaign can vary widely. Still, the foundation lies in developing a captivating narrative that aligns with the brand’s heritage and values while introducing fresh, innovative ideas.…
Yusuke Takahashi: Redefining Contemporary Fashion with Innovation and Sustainability
In the pulsating heart of Tokyo, where modernity meets tradition, Yusuke Takahashi’s journey into the realm of fashion began with an unconventional blend of influences. Born to parents who charted diverse career paths—his father from medicine to law, his mother from fashion journalism to social commentary—Takahashi inherited a fascination for transformation and creativity from a…
Louis Vuitton Names South Korean Actor Gong Yoo as New House Ambassador
Historically a brand ambassador was typically a celebrity or someone with a good amount of name recognition who was paid for their efforts. But today’s era of social media influence, it seems that most familiar faces are the brand ambassador of some fashion, beauty, or wellness brand. A luxury brand ambassador is a person who works…
Mens Runway SS25: Digital Intelligence Reveals Tremendous Opportunities With Big Revenue Rewards
Artisanal Intelligence: At a time when artificial intelligence is developing rapidly, with no end in sight, while bringing its benefits it also raises significant doubts and concerns about its use. Artisanal intelligence will be a very useful at the center of the apparel development process. The dialogue between artisanal feel and digital intelligence reveals new opportunities…
Top Trends in Men's Swim and Resort Wear at Miami Swim Week 2024
Miami Swim Week has once again set the stage for the hottest trends in men’s swim and resort wear. This year’s showing, a vibrant tapestry of skimpy and traditional styles, showcased an eclectic mix of bold patterns, sustainable fabrics, and colorful designs. I was fortunate to gain an all-access pass for StyleLujo.com with front row…
Behind The Scenes With Genderless Jewelry Brand, Maison Miru
Gender-neutral fashion and jewelry trends are driving brands to rethink their traditional approach. The editors at Stylelujo.com believe that fashion has always been fluid – it’s just doing differently now. Today, there seems to be nothing inherently gendered about any clothing style or jewelry style. More to my point, in past history, men wore high…
