The Evolution of Elegance: The Legacy of Neapolitan Menswear and Cesare Attolini’s Timeless Influence

Naples, Italy, renowned for its rich history and cultural exchanges, has long been a center of sartorial excellence, blending influences from the East and European royalty into its famed menswear. Central to this tradition is Cesare Attolini, a pivotal figure who revolutionized the classic men’s jacket in the early 20th century by replacing rigid structures with a softer, more elegant silhouette. His innovative approach, which paralleled artistic movements like Futurism, has left an enduring mark on tailoring. Meeting Cesare Attolini and his sons, Massimiliano and Giuseppe, I witnessed how the family’s commitment to artisanal craftsmanship has seamlessly adapted to modern tastes. Attolini’s legacy is a testament to how historical sophistication and contemporary design converge, embodying the essence of dressing for success.

Will AR And VR Fashion Campaigns Be The Future of Fashion Advertising?

Coach will be launching “Find Your Coverage,” a campaign featuring virtual human, model, and digital creator imma and Coach Family Lil Nas X, Camila Mendes, Youngji Lee, Kōki, and Wu Jinyan. Set in a virtual universe, the campaign introduces the Coach Spring collection within a story about finding the courage to discover what it means to be real in your own way.