Nicolas Bijan is no stranger to the world of luxury. As the son of Bijan Pakzad, founder of the legendary House of Bijan, Nicolas has grown up surrounded by the finest in menswear, perfume, and jewelry. With his new venture, NB44, Nicolas is blending his rich heritage with modern sensibilities to cater to a new…
Tag: style lujo

Parrish Art Museum’s Summer Solo Exhibitions: A Night of Art, Elegance, and Cultural Celebration
A Summer Night to Remember: The Parrish Art Museum’s 2024 Midsummer Dance and Dinner co-chairs: Lucas Pilaro, Catherine Carmody; CJ Follini and Andrea Pemberton; and Charlotte Lucas Pilaro. The Parrish Art Museum’s 2024 Midsummer Dance and Dinner was a spectacular affair, raising over $1 million to support the museum’s programs and education initiatives. The event, held…

Top Travel Essentials for Your Summer 2024 Getaway: Must-Have Picks for the Ultimate Vacation"
Summer vacation season is about to kick off, and your travel plans are likely already in place. Whether you’re heading to a charming European destination or the serene shores of Montauk, Nantucket, or Maine, you’ll want to rely on a well-curated summer travel capsule wardrobe to look your best during your getaway. At StyleLujo.com, our…

The Artistic Renaissance of Mercura: Eyewear as Avant-Garde Art
Mercura Eyewear is a celebrated atelier located in the iconic Chelsea Hotel in New York City. Known for its artistic and avant-garde designs, Mercura creates eyewear that is both functional and a work of art, beloved by creative artists, singers, and celebrities. The Genesis of Mercura Mercura was founded by two sisters, Rachel and Merrilee Cohen,…

Loro Piana’s Timeless Elegance: The Intersection of Heritage and Modernity
Embracing Heritage in Modern Fashion The Loro Piana Fall/Winter 2024-2025 Advertising Campaign, lensed by the renowned Mario Sorrenti, is a visual ode to the Maison’s centenary. Set against the breathtaking backdrop of Scotland, this campaign is a perfect confluence of Loro Piana’s rich heritage and contemporary elegance. Scotland, with its verdant landscapes and historical significance,…

Kylian Mbappe and Hublot: A Fusion of Excellence in Soccer and Watchmaking
Kylian Mbappe, the renowned French soccer star and Hublot Ambassador, was seen sporting the Hublot Big Bang Original Steel Diamonds watch before the semi-final match between Spain and France during the UEFA EURO 2024 at Munich Football Arena. Mbappe, who currently holds an impressive record of 30 goals in the tournament, continues to break barriers…

Savor the Flavor: Taste of Greenwich Village 2024 Celebrates Community and Culinary Excellence
A Celebration of Culinary Diversity and Community Spirit Greenwich House, a West Village nonprofit, hosted its 22nd annual “Taste of Greenwich Village” event on May 14, 2024, at The Altman Building. This highly anticipated culinary celebration brought together twenty of Lower Manhattan’s finest restaurants, offering an all-you-can-eat and drink experience like no other. The event…

Louis Vuitton AW 24: A Masterclass in Luxury Fashion Advertising
In today’s competitive luxury menswear market, a successful advertising campaign requires strategic planning, creative excellence, and a deep understanding of the target audience. Key elements contributing to a compelling campaign can vary widely. Still, the foundation lies in developing a captivating narrative that aligns with the brand’s heritage and values while introducing fresh, innovative ideas.…

Louis Vuitton Names South Korean Actor Gong Yoo as New House Ambassador
Historically a brand ambassador was typically a celebrity or someone with a good amount of name recognition who was paid for their efforts. But today’s era of social media influence, it seems that most familiar faces are the brand ambassador of some fashion, beauty, or wellness brand. A luxury brand ambassador is a person who works…

PARAISO Miami Swim Week Celebrates 20 Years
This year marked the 20th anniversary of PARAISO Miami Swim Week, a showcase for the hottest swim and resort collections for 2025. A beautiful, state-of-the-art tent was constructed at Collins Park in Miami Beach to host a full four days of air conditioned programming. This year PARAISO had over 30,000 attendees and over 7,500 global…