While a decade ago, it would have sounded like something out of a sci-fi action movie, the metaverse has become a bonafide part of the modern world. 2021, in particular, saw meta-mania fully grip the business sector, with Facebook announcing metaverse-focused projects and a slew of content relating to the metaverse being released. Metaverse 2022:…
Tag: Luxury
How Luxury Fashion And Lifestyle Brands Can Leverage Technology In 2021
As time goes by, it’s becoming more evident than ever before, that any brand not leveraging technology will be left behind. In a word, the aesthetic universal codes in business strategy have drastically transformed. For instance, in 2020, with the onset of COVID-19; the need for businesses to reach consumers from home- without an in-person…
Messaging And Marketing Automation: Here's How Luxury Brands Are Hacking Growth In A New Customer Era
Like everything living thing, growth occurs in all facets of human endeavor. This growth is a result of change across systems and sectors. The marketing mix that worked for luxury brands in the past is certainly not the same for today’s customer era. In a word, the nature of consumer needs has changed. In response…
