The Ryder Cup is coming home—and it’s doing so in style. For the seventh time, Ralph Lauren returns as the Official Outfitter of the United States Ryder Cup Team, dressing America’s finest golfers in a collection that fuses performance, patriotism, and pure Polo panache. But this year’s partnership is more than just a fashion statement—it’s…
Tag: gifts for him

Brunello Cucinelli’s FW25 Menswear Is a Masterclass in Quiet Power—Here’s Why It’s the Most Elegant Collection of the Season
Brunello Cucinelli FW25 Menswear—Anamnesis and the Art of Remembering Elegance In an era where fashion often chases novelty, Brunello Cucinelli’s Fall/Winter 2025 menswear collection dares to look inward. Titled Anamnesis—a nod to ancient Greek philosophy and the recollection of eternal truths—the collection is a meditation on identity, memory, and the enduring values of menswear. Cucinelli doesn’t…

Helmut Lang FW25: Can the Brand That Defined Minimalism Still Lead the Conversation?
Helmut Lang FW25—A Study in Restraint, Relevance, and Reinvention When Helmut Lang launched his eponymous label in Vienna in 1986, he didn’t just create clothes—he created a new visual language. By the late ’90s, Lang had become the architect of fashion minimalism, stripping away excess and injecting utilitarian clarity into a landscape dominated by opulence.…

Roger Dubuis Just Reinvented the Chronograph—And It’s a Mechanical Masterpiece in Motion
A Chronograph That Dares to Be Different Roger Dubuis has never been one to follow the rules—and with the new Excalibur Spider Flyback Chronograph, the Maison doesn’t just bend tradition, it re-engineers it. This is not your average chronograph. It’s a full-throttle expression of high horology, certified by the Geneva Seal and built around an integrated…

Behind the Seams: How One Estonian Designer Is Stitching Sustainability Into Fashion’s Future
In an industry often driven by spectacle and speed, Estonian designer Sandra Luks is quietly redefining what it means to create with intention. Her eponymous brand, LUKS., is not just a label—it’s a philosophy rooted in precision, emotion, and environmental responsibility. Sandra’s journey is anything but conventional. After leaving medical school in 2012 to pursue…

Marimekko SS26 Explodes with Color at Copenhagen Fashion Week
Marimekko brought color and energy to Copenhagen Fashion Week with a Spring/Summer 2026 collection that played with proportions, patterns, and the balance between old and new. Staged in a former industrial site in the city’s harbor, the setting’s raw concrete and steel created a striking contrast to the vibrant prints and easy silhouettes that came…

This Menswear Collection Was Inspired by WWII Fighter Pilots—and It’s Absolutely Jaw-Dropping
In an era where fashion often leans toward the ephemeral, Gieves & Hawkes’ Autumn/Winter 2025 collection, Eyes in the Sky, offers a compelling counterpoint: a meditation on permanence, purpose, and the quiet dignity of historical reflection. Rooted in the legacy of WWII fighter pilots, the collection draws from real narratives—those of Squadron Leader Dick Churchill and…

From Wool to Wow: How Cycology Is Revolutionizing Cycling Style
Cycling Through Time: A Sport’s Stylish Evolution Cycling began in the early 1800s as a novel mode of transport, but by the late 19th century, it had transformed into a competitive sport. The first official races, like the Tour de France (est. 1903), helped cement cycling’s place in global athletics. In its early days, cyclists…

KITON AW 2025 Is the Ultimate Power Move: Why America’s Wealthiest Men Are Suited for Sartorial Greatness Again
All photography courtesy of Kiton As Editor of StyleLujo.com and Menswear Professor at the Fashion Institute of Technology, I’ve never been more enthused—or more convinced—that we’re standing at a critical inflection point in American menswear. Kiton’s AW 2025 collection marks a shift toward purpose-driven style. There’s a noticeable return to sharper silhouettes and clean tailoring, which feels…

Moncler’s Frosty Revolution: Why Gen Z Is Melting the Old Rules of Luxury Fashion
Luxury fashion is no longer just about exclusivity—it’s about relevance. As Gen Z and global consumers demand authenticity, adaptability, and experience-driven design, heritage brands like Moncler face a pivotal moment: evolve or risk irrelevance. As editor of StyleLujo.com and a professor of menswear at the Fashion Institute of Technology, I’ve witnessed firsthand the seismic shift shaking up…