There’s something magical about the back-to-school season. It’s a fresh start, a clean slate, and a chance to reinvent yourself—whether you’re five or twenty-five. I still remember the thrill of picking out new supplies and that one outfit that made me feel like I could take on the world. And while the vibe is still…
Tag: FRAME

FRAME 2025: The California-Cool Brand Redefining American Menswear—With Global Gen Z in Its Sights
As a menswear expert and professor at the Fashion Institute of Technology, I’ve watched FRAME evolve from a niche denim label into one of the most quietly influential American fashion houses of our time. Launched in 2012 by Jens Grede and Erik Torstensson in Los Angeles, FRAME quickly gained traction for its European tailoring sensibility…

FRAME Men’s Spring 2025 Collection: The Ultimate Wardrobe Upgrade for Modern Men
Founded in 2012 in Los Angeles by Jens Grede and Erik Torstensson, FRAME has become synonymous with modern sophistication. Originally celebrated for its handcrafted denim, FRAME has since evolved into a lifestyle brand offering ready-to-wear clothing and accessories crafted from the finest natural materials. The brand’s commitment to sustainable and fair manufacturing practices has solidified…