OOFOS’ OOmy Zen is redefining recovery footwear with its patented OOfoam™ technology, absorbing 37% more impact than traditional shoes. Designed for mobility and relief, this sleek, minimalist shoe moves with your body for all-day comfort.
In the world of footwear, style often comes at the cost of comfort—but what if you didn’t have to choose? What if your shoes could actively help your body recover from the stress of everyday life while still looking sleek and modern? Enter OOFOS, the brand revolutionizing how we think about footwear by blending scientific recovery technology with minimalist design.
OOFOS is the global leader in recovery footwear, founded by a team of industry veterans dedicated to helping runners, fitness enthusiasts, and everyday consumers recover better from their workouts.Made with revolutionary OOfoam™ technology, OOFOS are designed to absorb 37% more impact than traditional footwear, reducing stress on joints to keep anyone, of any activity level, feeling their best. From professional athletes to casual walkers, OOFOS footwear will make your hard-working feet and body feel better—all you have to do is feel the OO.
For years, OOFOS has been the go-to choice for athletes, healthcare workers, and anyone spending long hours on their feet. Their latest innovation, the OOmy Zen, takes comfort to an entirely new level. Designed with impact-absorbing technology and a seamless fit, these recovery shoes provide unmatched relief, whether you’re recovering from a workout or simply navigating your daily routine.
Experiencing the OOmy Zen: My Visit to the OOFOS Press Preview
Last month, I had the pleasure of attending an exclusive OOFOS press preview at the ONE Hotel in Midtown Manhattan. The brand transformed a stylish suite into an immersive showroom, buzzing with fashion editors, footwear specialists, influencers, and media personalities from across NYC, all eager to experience OOFOS firsthand.
The energy in the room was contagious—the OOFOS team and PR representatives were passionate about their mission to bring recovery-focused footwear to the mainstream. It was clear that OOFOS is not just another sneaker company—they are leading a movement in wellness-driven footwear that prioritizes recovery without compromising aesthetics.
Before leaving, I was offered a pair of OOmy Zen shoes to test, and I can confidently say I am hooked. These shoes aren’t just comfortable—they redefine what recovery footwear means. From the moment I slipped them on, I felt an instant difference in impact absorption and support. The combination of OOfoam™ technology and the seamless circular knit upper creates an experience unlike anything I’ve worn before.
You’ll Never Want to Take These Off – The Recovery Shoes That Feel Like Walking on Air:
Unlike traditional cushioned shoes, the OOmy Zen actively relieves pressure while adapting to my movements, allowing my feet to fully relax and recover. Since bringing them home, I find myself reaching for them almost every single day—whether lounging at home, running errands, or prioritizing comfort after long hours on my feet.
What sets them apart is that they look just as good as they feel. The sleek minimalist design and adaptive fit make them the perfect everyday shoe, seamlessly transitioning between casual wear and recovery functionality.
Beyond the OOmy Zen: The Expanding OOFOS Lineup
Naturally, I’m now eyeing OOFOS clogs and slides for the Memorial Day kickoff and Summer 2025 season. If the OOmy Zen is any indication, these styles will be just as transformative, providing support, relief, and effortless wearability during long summer days. Whether walking around the city, unwinding at home, or traveling, OOFOS is proving that footwear can do more than look good—it can actively improve how we feel.
But OOFOS is more than just one groundbreaking style. Their footwear lineup includes a variety of recovery shoes, slides, and sandals, each engineered to help you feel better, move better, and live better.
The Technology Behind the OOmy Zen
On February 7, 2025, OOFOS officially launched the OOmy Zen, a minimalist recovery masterpiece. This shoe distills years of active recovery expertise into a sleek, no-frills design built purely for comfort and support.
The OOmy Zen offers effortless wearability through a harmonious blend of seamless knit and OOfoam™ technology. Its precisely engineered seamless circular knit upper features bands that mimic the peaceful lines of a zen garden, hugging the heel and instep for a secure, sock-like fit.
The advanced version of OOFOS’ patented footbed introduces a rounded, cupped heel design, enhancing impact absorption and stability with every step. Coupled with the brand’s proprietary OOfoam™ technology, the result is less constriction, more freedom; less pressure, more relief—a shoe that truly moves the way your body moves.
The Inspiration Behind the OOmy Zen
Led by footwear industry veteran Dan Hobson, the OOmy Zen design team sought to reimagine active recovery footwear through the lens of restoration, healing, and relaxation.
“With the OOmy Zen, we wanted to reimagine footwear through the lens of active recovery, focusing on the principles of restoration, healing, and relaxation,” says Hobson. “We were able to balance serenity and style with our proven technology to create a shoe that simulates the comfort of throwing on your favorite sweatshirt.”
OOmy Zen Colorways & Pricing
The OOmy Zen launched the Spring 2025, with chalk, chalk & black, and foliage colorways for men, and chalk, chalk & black, and coral colorways for women. The MSRP is $159.95, with additional colorways arriving in the coming months.
Why OOFOS Is the King of Comfort: 5 Game-Changing Features
- OOfoam™ Technology – 37% More Shock Absorption Traditional footwear doesn’t absorb impact well, forcing your body to take the hit. OOFOS’ patented OOfoam™ absorbs 37% more shock, reducing stress on your joints, feet, and lower back—allowing your body to recover with every step.
- Minimalist, Adaptive Fit for Maximum Freedom The OOmy Zen’s seamless circular knit upper hugs the heel and instep, creating an effortless sock-like fit. No unnecessary bulk—just pure mobility and relief.
- Designed to Feel Like Moss Underfoot Inspired by nature’s best cushioning, the OOmy Zen mimics the softness of moss and absorbs shock like an airbag—providing unmatched comfort, pressure relief, and effortless mobility.
- Less Is More – Light, Flexible, and Supportive Recovery footwear doesn’t have to be heavy and restrictive. The OOmy Zen prioritizes lightweight comfort, delivering maximum mobility and pressure relief without any unnecessary stiffness.
- A Footwear Line That Covers Every Occasion While the OOmy Zen is perfect for everyday wear, OOFOS also offers recovery sandals, slides, and clogs—so whether you’re walking, lounging, or traveling, there’s a pair designed to reduce stress and support your movement.
Beyond Recovery – How OOFOS Fits into Every Lifestyle
OOFOS isn’t just for post-workout recovery—it’s for anyone who values comfort and performance. Their shoes and sandals are widely loved by healthcare professionals, hospitality workers, athletes, and people struggling with foot pain like plantar fasciitis.
Unlike typical sneakers, OOFOS footwear actively works to reduce strain, making them a game-changer for long work shifts, airport travel, outdoor adventures, and everyday errands.
StyleLujo.com had the exclusive opportunity to schedule an in-depth interview with Darren Brown, Head of Marketing for OOFOS, to discuss the latest innovation from the brand—the OOmy Zen. In this conversation, Darren Brown shares insights into what sets this product apart, its contribution to performance and comfort, and how it aligns with evolving wellness trends.
Joseph DeAcetis: To start, could you tell us a bit about OOFOS’s latest product innovation, the OOmy Zen? What sets it apart from other products in the markets
Darren Brown, Head of Marketing for OOFOS: All OOFOS products are made with our proprietary and completely unique OOfoam™ technology that is scientifically proven to accelerate recovery. The combination of OOfoam™ technology and our patented footbed design are the foundation of every pair of OOFOS, which are proven to absorb 37% more impact than traditional foam.
Last fall, we launched our brand new OOmy platform with the OOmy Stride and followed up that successful debut with the introduction of the OOmy Zen, built on the same OOmy foundation, in February. The OOmy Stride, and the newly introduced OOmy Zen, stand apart with several design and structural updates. This new platform features a new extended and rounded heel that provides a better biomechanical absorption area when taking longer strides. Both styles also feature an integrated support cradle that rises up just outside the footbed to help keep your foot centered over the platform when walking. Compared to other styles, the new outsole on the OOmy Zen and OOmy Stride provides deeper flex grooves for increased traction and lug longevity. Overall, the new platform surrounds the foot in OOfoam™, as opposed to the foot resting on top of it.
Joseph DeAcetis: OOFOS has a reputation for combining comfort and performance. How does the OOmy Zen enhance both these qualities?
Darren Brown: While the OOmy Zen features all the benefits detailed above to ensure it delivers the support and recovery benefits of all OOFOS footwear, this style is also designed with certain elements that lend it to all day wear. The Zen is a lifestyle-focused shoe with an aesthetic that can be worn for post-work-outs, running errands or travel. By utilizing our top selling footbed design, combined with our OOfoam technology and a simple and supportive, yet highly technical upper, the OOmy Zen is designed to move the way your body moves, wherever the day takes you.
Joseph DeAcetis: OOFOS has been at the forefront of comfort technology. What materials or design elements in the OOmy Zen contribute to its unique feel and support?
Darren Brown: In addition to our one-of-a-kind OOfoam technology and patented footbed, the upper on the OOmy Zen is a key feature. Designed with simplicity at the forefront, the OOmy Zen features a precisely engineered 360-degree seamless, circular knit upper with bands that mimic the peaceful lines of a zen garden and hug the heel and instep. The seamless upper was developed to reduce pressure for a secure, sock-like fit that offers ultimate pliability, flexibility and mobility in a lightweight package.
Joseph DeAcetis: OOFOS strongly focuses on making products that support recovery and comfort. How do you see this fitting into the broader wellness and lifestyle trends?
Darren Brown: Everyone can benefit from recovery footwear, not just athletes. We hear feedback all the time from people like healthcare workers and others in the hospitality industry who are on their feet all day, who say OOFOS have changed their lives. We also know there are benefits to wearing OOFOS when you travel, suffer from foot ailments like plantar fasciitis, or just want to experience active recovery during a regular day. Wellness means different things to different people, but the underlying truth is that people just want to feel better so they can do the things they love, and more of them. Our mission at OOFOS is to make people feel better, and that is what our footwear does.
Joseph DeAcetis: Who are the primary target audience for the OOmy Zen and OOFOS? What demographic does the brand cater to, and how does the product appeal to them?
Darren Brown: The OOFOS consumer is a mindset, not a specific demographic. OOFOS are for anyone who values and prioritizes health, wellness and feeling their best. Our consumers are consistently active through fitness, exercise and activities that keep them on their feet – whether that be workouts, long work days or extended periods on their feet. OOFOS consumers seek new and better ways to practice self-care as a way to recover and recharge, and with the hard, unnatural surfaces we encounter in everyday life, everyone can use some impact absorption and protection from their daily activities. The OOmy Zen offers a design that works for all-day, every-day wear.
Joseph DeAcetis: As we look ahead to 2025, what exciting innovations or products can we expect from OOFOS?
Darren Brown: Our focus for 2025 is to continue to provide expanded style options to meet the needs of consumers in all aspects of their lives. This includes introducing new consumers to our core open toe product, while also helping more consumers experience the benefit of OOfoam™ technology and recovery first-hand in new, closed toe options like the OOmy Stride and OOmy Zen. In the coming months we will launch several new silhouettes, including open and closed toe products. But we also know that most people are introduced to OOFOS through our sandals and slides. So, we will continue to educate consumers on the benefits of OOFOS and offer new on-trend color options in key styles like our OOahh slide, OOriginal, and OOlala.
Joseph DeAcetis: OOFOS has an impressive reputation within the footwear industry. What is the brand’s overarching vision for the coming years?
Darren Brown: Our goal is to continue to live out our mission to make yOO feel better. This will be through new product innovation to meet our consumers at every aspect of their lives, as well as reaching new consumers and encouraging them to feel the OO for themselves by stepping into a pair of OOFOS.
Joseph DeAcetis: Lastly, what is your favorite part about working with OOFOS and being part of a brand that prioritizes comfort, innovation, and wellness?
Darren Brown: My favorite aspect of being part of a brand like OOFOS, which is focused on recovery, innovation and wellness is that we prioritize our mission of making people feel better vs comfort and wellness. We know that feeling good and the mental benefit that it provides is a huge part of overall wellness. OOFOS has an incredible technology that often exceeds the consumer’s expectations. Seeing that first- feel reaction, reading our customer testimonials and hearing how we’ve changed people’s lives for the better – from extending athletic and dance careers, to helping with chronic pain and fatigue, to simply enhancing someone’s mobility and activity levels – never gets old!
Final Thoughts – Are You Ready to Feel the OO?
OOFOS has perfected the balance between style, function, and recovery. Whether you’re slipping on a pair of OOmy Zen recovery shoes or their signature OOahh slides, you’re investing in footwear that actually helps you feel better every step of the way.
So the real question is—are you ready to experience what real recovery feels like? One step in the OOmy Zen, and you might never go back.
For more information, visit www.oofos.com.
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