AMIRI Autumn-Winter 2024: Pioneering a New Era of Hollywood Style with a Trailblazing Generation
For the AMIRI Autumn-Winter 2024 campaign, the enigmatic Glen Luchford captures a scintillating blend of nostalgia and modernity against the opulent backdrop of the Palace Theatre in Los Angeles. This iconic venue, with its storied Spanish Baroque elegance, sets the stage for a visual feast where the rising stars—Sunwoo, Ashton Sanders, and Seth Lee—come to life in vivid imagery that channels the allure of vintage Hollywood with a contemporary edge. Under the expert art direction of Jonny Lu Studio and the stylish vision of Ellie Grace Cumming, each frame becomes a dynamic narrative, seamlessly intertwining the golden era of cinema with the bold innovation of AMIRI’s AW24 collection. The result is a captivating showcase of fashion and film that redefines glamour for a new generation.
Hublot’s Star-Studded Evolution: How Brand Ambassadors Like Maxime Plescia-Buchi Are Shaping the Luxury Watchmaker’s Style
Over the past decade, Hublot has masterfully leveraged its brand ambassador strategy to elevate its status in the luxury watch market, with notable partnerships spanning various high-profile personalities. The latest addition to this illustrious lineup, renowned tattoo artist and typographer Maxime Plescia-Buchi, exemplifies Hublot’s commitment to blending art and horology. His collaboration on the new Spirit of Big Bang Sang Bleu collection—featuring innovative designs in blue ceramic and King Gold—reflects both his artistic vision and Hublot’s dedication to pushing the boundaries of traditional watchmaking. This partnership not only enhances Hublot’s appeal to collectors and enthusiasts but also reinforces its reputation as a leader in luxury and innovation.
